Brand Back Linkers2026-05-07T13:23:18+00:00Over the past decade, business websites steadily became more complex. More animations, more navigation options, more landing pages, more popups, more sliders, and more competing calls-to-action all became associated with what many companies believed a “modern” website should look like.
For a while, this approach made sense. Businesses wanted to stand out online, showcase everything they offered, and create highly interactive digital experiences. But in 2026, many companies are beginning to realize that complexity often creates more problems than advantages.
A growing...