Best Google CRM Solutions For Small Businesses

Each and every business in this age, no matter how small it is or how big it is, needs a CRM system. A CRM system, Customer Relationship Management, helps businesses to manage their everyday operations effectively and efficiently. This helps to enhance the interaction quality with the customers and clients the business has. In today’s age, CRM systems are absolutely necessary for every business. These systems help to streamline business operations, boost overall workflow efficiency, and improve business-client interactions.

Many businesses even many working individuals including me rely on tools offered by Google Workspace. We rely on these tools because they offer a wide variety of functionalities for our day-to-day work such as emails, documents, sheets, calendars, contacts, etc. Although, integration of a suitable CRM system with the Google Workspace tools can be definitely beneficial as it will help us to streamline the work. So, this is what we are going to discuss in this article. We will be exploring the best Google CRM solutions for small businesses, and their importance.

So, now let’s dive into the article.

Introduction To Google CRM Solutions

Google CRM solutions are the systems that are specifically designed for the integration of the CRM with our existing Google Workspace tools. They are designed to offer an interrelated unified environment for an efficient and collaborative working experience. The Google CRM solutions offer a way in which we get everything in one place by which we can efficiently run our business. Google Workspace tools have everything from emails to calendars and contacts to sheets, but the only thing that it lacks for businesses is CRM. This is where Google CRM solutions come into play.

Why Small Businesses Need Google CRM Solutions?

It is well-known that small-scale businesses lack or have very limited budgets to run their business, this is especially true with new businesses or startups. So, having a cost-effective way to manage their customer interaction and sales processes will enhance their workflow and grow their business with time. As mentioned in the above paragraph, Google Workspace offers a variety of useful tools for business operation but what it lacks is CRM, integrating it will enhance its potential and help small businesses more to seamlessly run the business.

Benefits Of Using Google CRM Solutions

Integration: Combining CRM with our existing Workspace tools, allows us to manage everything regarding our business in one place, for me, it’s like an all-in-one box package.

Better Team Collaboration: Google CRM solutions let us enjoy better team collaboration. With it by our side, we can have shared access to business information and resources. Teams can easily access the required information in one go like customer information and communication history.

Easy To Use: CRM solutions are specifically designed keeping in mind ease of use of the software for their users like us who need a user-friendly interface, who doesn’t want a user-friendly interface? I want it, as this helps to save my time in understanding and learning about the new software or tool.

Cost-Effective: Many of these Google CRM solutions are offered at affordable prices and plans so that they will be within the budget limit of small-scale businesses, after all, everyone needs to earn their living. These solutions are scalable and cost-effective making them an ideal choice for many small-scale businesses.

Now, let’s move on to take a look at top Google CRM solutions for small-scale businesses.

Top Google CRM Solutions For Small Businesses

Below are some of the best solutions for CRM for Google:

NetHunt CRM

NetHunt CRM is specifically designed for business sales automation. It helps our businesses to manage leads, take care of our existing customer relationships, and monitor the progress of our sales. NetHunt directly integrated itself with Gmail or we can say that it blends itself into Gmail’s UI. This offers a wonderful user experience.

NetHunt CRM is an excellent and vibrant tool for the business. We can mix and match with software’s features to check what exactly fits our business:

• It offers a more efficient way to collaborate and work with our existing customers and even with new leads.
• Sales automation feature to automate the business’s repetitive tasks. Oh! this saves a lot of time, and workload, and will help to focus on other complex and necessary tasks at hand.
• Multiple sales pipelines and visualization functionality to keep the deals and work organized. This gives us full control of our sales process and shows insights into what will work and what will not work for us.
• Email campaigns, every business has this email campaign thing. This is one thing that helps to reach out to our customers all at a time with clicks for advertising our business product or service.

Cooper CRM

Cooper CRM is another best option, especially for small-size businesses. It offers one centralized place to keep the work moving steadily. Cooper does not fully integrate itself with Google, but still, it’s not hard to get used to its interface, thanks to the user-friendly interface they have. Despite the fact that most the Cooper’s functionalities are outside the Google Workspace and it is partially integrated with it, it is still considered one of the best Google CRM solutions for small businesses given its functionalities and features:

• Cooper offers a high degree of customization to its users like us. So that we can customize it all we want according to our requirements and see fit for our business.
• It has the capability to generate a sales report. This will help us to check for insights and know what to do to further improve our business.
• Cooper keeps track of new leads for our business and manages our existing contacts, both are very important for us!
• It is capable of managing our tasks and follow-ups. It can do this directly from our Gmail which is very beneficial for us.

Zoho CRM

Zoho CRM is not just a oldest player in this CRM industry but also one of the popular choices of many small-scale businesses. This is because this CRM offers a range of features and is affordable for small-sized companies. Another reason for which this software is popular is because of its wide variety of tools that help to manage our sales, customers, and business product or service marketing. The main features for which they are that much famous are:

• The AI-powered sales assistant named Zia. Zia fills us with insights and recommendations for our queries on their website.
• Zoho also offers robust customization options for us. So that we can customize according or business requirements.
• It automates our sales processes. This helps us to close our deals more efficiently and faster compared to any traditional methods we have.

Conclusion

Google CRM solutions for small businesses are very helpful in increasing their workflow and efficacy. You should always check on your end about your convenience before choosing any solution for your business. We have mentioned some of the best options to select from, despite these there are many more to choose from. It’s up to you what suits better for your business. You should consider some factors such as integration of tools with the Google Workspace, robust features, affordable pricing plans, and user-friendly interfaces before choosing a CRM solution. You should go with the solution which suits you the best.